Fast Food Nation by Eric Schlosser Essay Example | Topics and Well Written Essays - 250 words - 1

Fast viands Nation by Eric Schlosser - Essay ExampleHe opens by setting a scene in the desert at a place where the mountain appears beautiful and serene and like the backdrop of an archaic Hollywood western. (1). As he unfolds the scene, he explains that this is actually Cheyenne multitude Air Force direct , one of the most armed and heavily protected spots in the dry land since it is home to the U.S. soldierys spy satellite program. Yet nearly every night, someone from the station orders Dominos pizza and has it delivered to the bases front door. As Schlosser ends his first story with an explanation of what future archeologists energy find buried in the mountain centuries from now Burger King wrappers, hardened crusts of Cheesy Bread, Barbeque filename extension bones, and the red, white and blue of a Dominos pizza box. (2)This reads like a childs bedtime story. The reader hears this beautifully described story of a mountain fortress designed to protect the nation while it s leeps. The Dominos delivery person winds his way up the lonely Cheyenne Mountain Road (2) the way Little Red Riding Hood head through the forest to grans house. Then he ends it with the moral of the story fast food tells as much near American culture as this mountain fortress, the clothes we wear, or even the Bible. The question he is intercommunicate and will spend the rest of the book answering is do Americans want to be defined by the lousy food they consume? By making it a story, he draws readers in to hear the answer.Another great example of Schlossers storytelling skills comes when he visits International Flavors & Fragrances (IFF), a company that is the land leader in manufacturing fake smells and flavorings for food. Schlosser alternates here between describing the lab in vivid and exciting detail, and explaining the not-so-appealing biological processes that comprise a human beings sense of smell and taste. First he takes

Bally Total Fitness Case Study Example | Topics and Well Written Essays - 1500 words

Bally Total Fitness - subject Study ExampleBally had been capitalizing on a trend in the early 2000s where more than Americans were becoming devoted to fitness and were attempting to reduce their household or personal obesity levels. It was during this period where a large portion of American society proclaimed to be interested in fitness and understand its importance in physical health. Bally began to target this large segment of uninitiated believers as the primary feather market for potential growth in the firm (Wells, 2008, p.1). Bally quickly became successful, by changing its marketing premise and targeting objectives, to create a rather diverse user profile for its many facilities.By adding sore services that were in-line with the current needs of its vast consumer base, much(prenominal) as Pilates training, yoga, and other core systems, Bally run aground considerable success and growth. However, growth in much different public and private health clubs and organization s began to make full some of Ballys market share away by using celebrity endorsements or by appealing to niche market groups and then capitalizing on their personal needs to find success, such as with Curves. It was large growth in the competition that harmed Ballys market position.Bally well-kept many different barriers in terms of entering new markets since the equipment used for fitness cannot be slow converted into newly-marketable products or services. They are designed for physical fitness only. Under Porters quintet Forces Model, asset specificity is the extent to which a firms assets can be used to produce a different product (quickmba.com, 2010, p.4). Bally had incorporated specialized training in the firm from outsourced or in-house gift experts, such as Pilates and yoga instructors, whose knowledge and skills could not be transferred into new markets.

Marketing Research Paper Example | Topics and Well Written Essays - 500 words - 5

Marketing - Research Paper instanceuyer, because the seller is denied an opportunity to enjoy the fruits of their labor and ideas while the consumer is deceived into purchasing products they did not specify to leverage, thinking they were the original ones.Do not harm this means avoiding introduction of counterfeit products that can cause loss to companies that countenance invested their resources in producing their superior quality products and spent years on end developing their brands.Foster imprecate in marketing system production of knock-off products goes against the principle of fostering trust with the competitors because it is done in drear faith and it is also against the law. This also negates trust because it entails undertaking of deceptive product design, pricing, delivery and communication (Kotler & Keller, 2009). take ethical values production of counterfeit products goes against building of relationships and enhancing consumer confidence, transparency, and resp ect because they are forced to purchased goods they did not intend to purchase.The gap model of service quality is a customer satisfaction framework that addresses five major gaps that organizations experience when trying to meet their customer requirements, while service quality addresses anything that makes quality of services benevolent to the customers.I recently experienced organizational relationship marketing when I visited a restaurant to purchase fast foods. The restaurant attendant treated me so warmly that I felt that I should arrest to that particular restaurant whenever I needed to purchase fast foods. This included use of hospitable language, uplifted standards of catering etiquettes and other treatment that made me feel like I am a quotable or a highly valued customer (Kotler & Keller,

Effects of e-Business on Project Mgt, Supply Chain Mgt, Retailing, Term Paper

effect of e-Business on retch Mgt, Supply Chain Mgt, Retailing, Entertainment & Manufacturing - Term Paper ExampleOn the former(a) hand, scientific advancement led by this globalisation strives to offer a sustainable competition usefulness to gain upper hand position in the market. In this regard, e-commerce and e-business are the most significant technological boon for the entire business world. e-Business and e-commerce are linked together as Parazoglou commented that e-commerce is a form of e-business. E-commerce loosely deals with buying and selling products with internet whereas, e-business is more generic term and it encompasses entire business transactions like B2B, B2C, and B2G etc (Parazoglou, p.2). This paper will attempt to present effects of e-business on multiple areas of business including cat way, supply chain, retailing, entertainment and manufacturing. The discussions mainly focus on pros and cons of e-business on the declared areas. 2. Effects of e-Business on Project management Project management is a set of activities aiming to achieve specific project objective by proper planning, scheduling and controlling (Lewis, p.7). ... on technology (ICT) is an integral part e-business, through a list application multiple projects are conducted for achieving better accuracy within timeframe. The entire process of project management can be executed through a web base platform. 2.1. Advantages A web based project management backed by e-business are better in many ways that the tralatitious desktop of manual based systems. Dikbas and Scherer have identified a number of benefits of e-business for project management and these are listed below. It leads to improve the communication system in process of project management. It reduces the RFI (request for information) by enhancing the accessibility of necessary and applicable information. It is also helpful in shortening projects overall life-cycle period. It enhances the ownership concept throug h high quality accountability and transparency. It helps to maintain records by proper documentation (Dikbas and Scherer, p.439). 2.2. Disadvantages Along with major advantages, nidation of e-business also leads to developed legitimate challenges and drawbacks. It must be realised that use of technology have its certain weaknesses and hence, the web based project management backed by e-business also suffers from the same. Some of these weaknesses are stated below. The dependency of web connections like internet, intranet etc increased heavily and non-availability of such infrastructure are great little terror to success of a project. There are possibilities that due to issues in web- browsers, recurring payments increased. There are greater risks to loss of data due to failure of application due to technical errors. It also requires higher uppercase investment which becomes major weakness for small organisations. 3. Effects of e-Business on Supply chain management Govil

Paper about TANF known by americans as welfare Essay

Paper ab forth TANF known by americans as public assistance - Essay simulationIt advocates the need for jobs, marriages, two parent families and also tries to prevent out of marriage pregnancies. Sharon hay through her agree Flat Broke with Children gives us an interesting insight into the world of the social workers who aid in carrying out the welfare programs under TANF and also tell us the story from the view points of those who receive the aid. TANF which came in start of the Emergency Assistance program (EA), the Aid to Families with Dependent Children (AFDC) program and the Job Opportunities and Basic Skills Training (JOBS) was a welcome change to the social workers who all were involved with various welfare organizations throughout the United States of America. As Hays (2004) points out most of welfare caseworkers I met were optimistic about the new law, at least in the first year of its enactment.....a number of case workers, echoing popular sentiment, told me that welfa re had become a trap and the clients had become dependent (Hays, 2004, p. 4). So the social workers felt that to impart training to the poor clients and befool them suitable for various jobs would be a change of scenario, both for the worker and the recipient. However as Hays travels through the various phases of this program and meets various clients and aid workers over an extended period of time she finds many pitfalls in this assistance program. Though facts and figures prove that this program is a resounding success but as we travel with Hays we find that not everything is as rosy as it seems. Her research work which virtually extended for about three years gives us, in vivid details, as to the happenings in the various welfare program offices and in the homes of the recipients of this aid. She explores the various social values that this aid program tries to instill in its recipients and the innate contradictions that arise while trying to apply these values in every day

Ending life ethics Essay Example | Topics and Well Written Essays - 1000 words

Ending life morality - Essay ExampleThe two principles ar cerebrate because beneficence requires patients to sop up testifyed decisions and physicians to respect the decisions. It also requires physicians to guide patients against making decisions that are contrary to their opera hat gratify. The principle of autonomy can help the two doctors to respond to Johns condition. Doctors should guide patients in making their decisions by informing them about the consequences of their decisions. The two doctors failed to honor this principle by failing to inform John about the consequences of administering no treatment on him. The patient has the right to access relevant culture from doctors to guide him in making his decisions. However, the two doctors should use this principle and communicate with John about the consequences of his decision. A mentally fit patient has the right to withhold his earlier decision. Dr. W. respects Johns bequeath that he should not receive any addition al treatment. This conflicts with the principle of beneficence, which requires that their meets be directed towards the best interest of John. The best interest in this case is saving his life. Furthermore, John had withheld his previous decision and requested the doctors to do something. The doctors should respect this not because it is demand of the principle of beneficence but because it is the wish of the patient. However, this will raise anformer(a)(prenominal) question on whether the decision of a patient who is under the influence of health conditions should replace his buffer decision or preference. Johns second decision is as a result of despondency due to his health condition. It is common for circumstances and other... This essay focuses on ethical issues and principles of life ending. Biomedical ethics refers to the principles that govern the morals, judgment and value in medicine. There are many principles that govern the behavior and action of doctors and other medi cal staff in the profession. Ethical dilemma arises when, for example, the values of the hospital (medical profession) conflict with the values of the patient or his family members. Such cases require the use of the key principles that will assist one in understanding and responding to the cases. Doctors choose the best course of action to take on patient with the help of these principles.Doctors and other medical staff should observe the principles behind these ethics to help them in solving ethical dilemma. coating of these principles requires clear communication channels between all the parties involved. It is clear that patients make decisions out of some influences that are beyond their control. Physicians should guide the patients in making their decisions. Patients have the right to use medical information to make their decisions but doctors should make sure that the decisions made ac fellowship all consequences. Improving the welfare of patients should be the designer of a ll doctors. Physicians should be able to gauge the conditions that influence the decision of a patient and use their knowledge in determining the viability of decisions made. They should guide patients in making decisions regarding their health conditions and preferences.

Virtual Business Design Assignment Example | Topics and Well Written Essays - 1500 words

Virtual Business plan - Assignment ExampleProblem Definition Since the Eurozone debt crisis that affected Portugal since 2010, the pharmaceutic industry in general and chromatic Pharmaceuticals have been experiencing decrease profitability. As a result, it has become difficult to stay inwardly the annual operational budgets. As part of the 2011 IMF bailout package, the Portuguese government has instituted heavy reductions in public expenditure which includes the public health care system. olive Pharmaceuticals has been affected because of the growing public debt of hospitals and the cuts in pharmaceutical expenditure by the government. In 2012, public hospitals owed 1.5 billion to international pharmaceutical companies. In 2013, the public pharmaceutical expenditure was further reduced by 333 million, which makes pharmaceutical expenditure just 1 percent of GDP (Feria, 2012). As a result, gross revenue to state hospital pharmacies have declined by 10% over the past two years (F eria, 2012). At the same time, operational be have not reduced proportionally because of increase in zip be and imported raw materials. The business explosive charge of Olive Pharmaceuticals is to provide high quality oncology pharmaceutical products at affordable prices to consumers through efficient operations and continuous research. This is achieved through goals of keeping operating costs low and maintaining supply chain efficiency. The site has implications for planning and organizing decisions for Olive Pharmaceuticals as it influences the decision about investing in research or selling generic products. Secondly, the supply chain may have to be reorganized for greater operational efficiency. Situation Analysis Impact of the Situation on homework readiness is defined as the management function related to the determination of organizational goals and objectives and identifying tasks and resources to achieve those goals (Hill and McShane, 2006). The goal of Olive Pharma ceuticals is to grow its market share and profitability by investing in research and efficient operations. Planning is conducted at different levels such as strategic planning, tactical planning and operational planning. The present situation has implications for planning at all levels. Strategic planning is concerned with decisions about which products to produce and which markets to serve (Carpenter, Bauer, & Erdogan, 2009). In the current situation, where the government is reducing expenditure on pharmaceutical products, the sales of oncology products will become overpriced due to high costs. Rationing will further reduce profits while keeping costs the same. On the other hand, sales of generic drugs will increase due to lower prices to the consumer. The planning decisions to be made in this situation include the selection of whether to continue investment in researching new products or market generic drugs to reduce costs and increase sales. This would require careful analysis of the organizational mission and goals. Tactical planning is concerned with decisions made at the divisional level. These goals and plans are developed with a lot to help the achievement of strategic level goals and plans (Daft, 2013). The challenge of reducing operational costs can be achieved through effective planning at the tactical level with the divisional managers assuming responsibility for staying within the operating budgets for their divisions. Finally, operational level planning is also relevant in the current situ